The science of changing thinking to change behaviour

The science of changing thinking to change behaviour

By Brian Eagar   When exploring this topic, I can’t help but think of Nelson Mandela’s journey. Being imprisoned for conspiring to overthrow the state, he could have easily resorted to aggressive behaviour and seeking retribution. Imagine that he allowed his mind to...
Brand, culture and resilience

Brand, culture and resilience

In tough times such as those we are currently experiencing, organisations need to be resilient. In terms of character, resilience is defined as the capacity to recover quickly from difficulties – in colloquial terms it is the ability to ‘bounce back’. Another...